Anthony Braden

In general my wife tends to do more of the cooking at home than I do … my hours tend to be irregular, with a lot of late afternoon and early evening meetings. The organizations I work with have both professional staffs and volunteer boards, and when meetings include the volunteers they’re scheduled to try and avoid the workday when possible.

But occasionally I take over the cooking duties, and the result is often my infamous beer can chicken on the grill. One of the greatest recipes in the world, at least for everyone except the poor unfortunate chicken.

Why is this recipe so much more intrusive for the chicken? After all, most chicken recipes end badly for the chicken. But this one’s particularly undignified.

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Back to the office now … it’s still pretty warm, but not as horrid as it was last week. The rest of the family had a good time at the museum, and I got a fair amount of work done, so a good time was had by all.

I’m in the middle of an interesting proposal for a client that wants to experiment with online advertising for their organization. This will be a new departure for them, since most of their previous communications have been free media and direct mail. I’m curious to see how successful a pay per click campaign will be for them … from the reading I’ve done, it seems that the most effective online advertising involves a call to action, but they’re interested in a branding campaign. I’m happy to do the proposal for them, but I’m not convinced it’s a great idea.

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